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The Dairy is a full-service marketing and design agency, delivering fresh ideas in marketing communications.

The company was set up in 2002 in a disused Derbyshire milking parlour - providing the inspiration for a meaningful and memorable name!


Since that time, we’ve called Old Basford home, before our move to previous and current offices in the trendy Nottingham suburb of West Bridgford. After 16 years in business, we have become one of the most successful and highly-regarded marketing and design consultancies in the East Midlands.


Always open and honest, our clients tell us they like who we are, what we do and how we do it – and for us there’s no greater compliment. A lengthy list of glowing client testimonials tell their own story - so don’t just take our word for it!

Our team utilises its creativity and years of marketing communications expertise to help clients be seen and heard in the way they wish, by the people they most want to reach.


We make it our job to get to know every nook and cranny of a business, gaining a full understanding of the company, its goals, objectives and ultimately, what it’s trying to achieve. This enables us to specialise in marketing strategy and planning – building the foundations around which the tactical ‘bricks and mortar’, can be laid. Yes, we could go straight to designing a pretty logo, but how can we be sure it has the right marketing thinking behind it?

Meet the team

You can call me Nige, Rolo or biscuit thief. I’m the Managing Director with 37 years' marketing know-how after working in London, Leicester and Nottingham - with a love for the outdoors, beer and rugby.
Nigel Rowlson
Managing Director
Often called Cal or Flower (when Nige is around). I have 30 years experience in the banking world but took control of The Dairy’s finances when Nigel revealed he failed his maths O level! You’ll often find me walking in the Peak District, camping by the seaside and enjoying fine dining.
Caroline Rowlson
Financial Manager
I'm our Creative Lead and answer to Vee or VV. I’m an Art History and Visual Cultures graduate with a background in video production - originating from Germany. I’m very organised, love food and don’t conform to any German stereotypes... well, maybe a couple!
Verena Batchelor
Account Director
Answer to Claud or Clauds - I’m fresh out of college, working and learning as a marketing apprentice with a focus on PR and social media. I have an unhealthy obsession with Ricky Gervais and The Office - regularly quoting lines to my colleagues.
Claudia Wright
Account Junior
Also known as Smithy, I’m Nottingham born and bred with a love for the red side of the Trent. My marketing background has taken me across civil engineering and theme parks. I’m often travelling the world with my best mate Chris Kamara.
Matt Smith
Account Manager
People call me Skeggsy - but I have a ‘real’ first name that I never share! My experience covers in-house marketing, agencies and freelance design. I love watching a multitude of sports, keeping on top of design trends and travelling with my fiancée.
Chris Skeggs
Senior Designer
Often referred to as ‘Young Thomas’ - I’m an NTU graduate, with specialisms in account management, social media, PR and copywriting. You can usually find me at Meadow Lane cheering on Notts County or eating cheese, chocolate or drinking Guinness. Star Wars is my thing.
Tom Walters
Account Manager
Sometimes called Motch - I’m a Lincoln Uni Media Production graduate with a love for design, illustration and making comics. I spend a lot of time watching anime with my black cat, Ricky.
Mitch Proctor
Designer & Web Lead

Like what you see?

Talk to us about your marketing headaches, and we’ll break out the biscuits!