Carsi, a Portuguese-based clothing brand, officially launched in 2019 with a beautiful range of swimwear garments. The company’s founder wanted to expand Carsi into the UK market and utilised our expertise to create a new brand identity, as well as the design and build of an e-commerce website alongside the wider brand rollout.
With a brief in hand, we set to work on creating Carsi an eye-catching identity that would resonate with its target audiences. We married style and sophistication to create a classic look-and-feel, ready to be rolled out across print and digital platforms for the brand launch.
We then set about the design and build of an e-commerce website. From the initial planning of user journeys, user experiences and personas, to content creation, design and build, our in-house team of web experts created a platform as beautiful as the garments themselves in time for Carsi to officially launch its UK venture.
Defining a brand identity to match Carsi’s elegant clothing allowed us to establish a brand which felt high-end and oozed luxurious appeal. Digital marketing and web formed the bedrock of our brand rollout for Carsi, married with precise and striking in-store point of sale.
