The Brief

Peveril Homes is a Derbyshire-based housebuilder building new homes across the East Midlands. In 2016, the company was looking for a new full-service marketing partner to build a long-term marketing strategy and deliver all marketing tactics going forward within the agreed strategy. The initial brief required a re-brand, new website and a revamp of all of the company’s collateral alongside the promotion of several new developments going live throughout the next 12 months.

The Solution

Having determined a revised brand identity early on, we embedded it within the business by refreshing the look-and-feel throughout all of Peveril’s marketing collateral. This included the design and build of a new website, new printed brochures and site collateral, the production of video content for web and social media, large scale outdoor advertising and design and artwork across other channels. We also established a tone of voice across the company’s PR and social media content that was in-keeping with its wider ethos.

We continue to work closely with Peveril Homes, providing a full service offering. The relationship requires a flexible and open-minded approach in order to plan, create and execute all marketing tactics and campaigns within the wider strategy.

What we did

Marketing strategy
Design & artwork
Website design & build
Social media
PR & copywriting

“Working with the Dairy has been a real pleasure – the team is fun to work with, proactive and goes above and beyond for us. We work with the Dairy as our outsourced marketing agency – but it feels more like we’re all part of one happy marketing team. I would recommend working with them to anyone – from a brand refresh, website build, design work and creative topical campaigns – they have it all covered.”

Alison Kendall

Director of Sales and Marketing
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